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To date, when we initially connected it was twelve million, but now as I looked at the all-time download count, it’s at fifteen million now. That’s led to us approaching 800,000 downloads a month. It’s every single day for five to ten minutes.
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Experience is worth a lot more than anybody that says, “You should just come work with my agency and we’ll charge you way less.”įor Marketing School, you have two guys that run multiple businesses, they love marketing and then they have different perspectives too. That’s my different point of view and that’s once a week. You can do an interview podcast, but on my interview podcast I talk to entrepreneurs and marketers and we go deep on marketing. It’s not to say there’s anything wrong with interview podcasts because I have an interview podcast myself, but it’s having a point of view. A lot of people will do a lot of interview podcasts. When I think about the success that we’ve had, the easiest way to explain that is that we’ve basically created something that doesn’t follow a format of what other people do. The Marketing School podcast, I’ve been doing that one for about a couple of years with my buddy, Neil Patel. Let’s talk first of all about how you got to twelve million downloads for your podcast, the Marketing School. Since Eric is a prominent speaker and podcaster, he’ll also be providing some valuable tips on creating a personal brand and building an audience for your podcast.Įric, it’s great to have you on the show.
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In this interview, we’ll be talking about the secret behind creating a more powerful connection with your customers, how to harness multichannel marketing and the process behind turning your website into an evergreen traffic machine. It’s an unusual idea and similar to GravityStream, an optimization platform that I had developed way back in 2003 and it got sold with my agency Netconcepts in 2010.
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Eric is the creator of ClickFlow, a CDN or proxy server for SEO. He also cohosts the Marketing School podcast with Neil Patel, who has also been on the show twice. He is an SEO consultant and entrepreneur who has developed growth strategies for dozens of noted brands. That’s the remarkable story of Single Grain, the agency owned by my guest, Eric Siu. Imagine buying a failing company for $2 and not just turning it around in a couple months, but growing it to the point where you have offices in San Francisco, LA and New York and an impressive client list that includes companies like Lyft, Intuit and more.